Archive for February, 2007

Online giving analysed.

On the Non-Profit Marketing blog I read about a report out from Target Analysis and Donor Digital detailing recent research into online giving in the USA.
In analysing 12 large organisations they have come up with some exciting facts. The 3 that struck me were:
1. That the growth in online donors has been 100% over three years.
2. That […]

Cutting edge commoditisation.

The Product (RED) campaign is not basking in its own success (over $20M raised worldwide) but continuing to develop and evolve.
Their latest trick is to have created an Impact Calculator where you can feed in the details of the products you have bought, and it will calculate the impact that this will have had on […]

Target reached.

The NSPCC has announced its Full Stop appeal will exceed its £250M fundraising target.
All the press coverage on this amazing fundraising achievement seems to be missing the point. Everything seems to be about the success of reaching the target sum. What I want to know is the success they have had on the ground in […]

Abuse of Britney.

Am I alone in my outrage at the shameless abuse of a mentally unstable woman?
I am not a Britney fan, and think she has behaved pretty badly in the past, but you cannot escape the obvious fact that she is struggling at the moment and has the disadvantage of ‘having’ to do it the glare […]

New boards.

I found out about the Governance Hub’s new Get on Board campaign in an article in the Times. There they report on the findings that four out of five charities still rely on the “old-boy network” to find new trustees, and more than 90 per cent have one or more vacancies on their board.
This new […]

Guidestar’s new tool.

I have read on UK Fundraising that Guidestar UK has recently introduced a search option to help fundraisers to locate grant-makers who offer grants in a chosen area of activity.
I am yet to try it out, but having recently struggled through the funding application process for Thusanani, a small charity that operates in South Africa, […]