Charity Stereotypes
Posted by Adrian on 31 Oct 2006 | Tagged as: Charities, Process Efficiency, Fundraising Campaigns
I have read with interest that nfpSynergy and The ImpACT Coalition have released a free guide entitled: Getting the Message Across. In it they state that the public seriously underestimates what proportion of money donated to charity actually goes to the cause. They say that charities need to work to dispel misconceptions about the effectiveness […]